Thursday, 1 November 2012

Are Microsoft Tablets Targeting the Enterprises?

Microsoft marked its entry in the tablet market with Surface RT and Surface Pro. Though, not much information is disclosed about the new entrants but they are expected to be targeting at different consumer profiles.
 
Difference Between the Two
 
One of the prominent differences between surface tablets is the different processors they come with. While Surface for Windows RT tablet comes with ARM, Surface Pro is powered by Intel Core i5 CPU. So, we can clearly make out that ARM processor tablet will be focusing more on generic consumer base and Pro will be used for higher activities that demand for more power.
 
Surface RT version has 10.6 inch display, weighs 1.5 pounds, and the base model has 32GB storage. It is expected to have a battery life of 8 hours.
 
Surface Pro on the other hand runs full Windows 8 Pro. It is 4mm thicker than the Surface RT and weighs 2 pounds. The screen size of both the tablets is same but resolution of the high-end model is higher. The storage capacity of base model is 64GB and it also features a pen input.
 
There are certain restrictions with Surface RT like the inability to run legacy applications used in businesses. It can only run applications available on Windows Store, which means you cannot use Chrome web browser.
 
The Surface Pro however is capable of running any application that a regular Windows 8 Ultrabook can run. It can run all the applications designed for the Windows desktop and the ones for Windows Store. For enterprises with laptop culture, Surface Pro is the best replacement because it is easy to carry and of course, light weight.
 
Are Surface Tablets Targeting the Enterprises?
 
Be it the features or pricing of Surface tablet, all pointing out at one thing "Microsoft is targeting enterprises with its newly revealed tablets".
 
While Surface RT will be a threat to iPads, Surface Pro is being considered as alternatives to laptops because of their light weight and amazing features.
 
Many enterprises have already incorporated iPads in their work culture however; some are still exploring the market. Android as a mobile platform is doing exceptionally good in smartphones but doesn't have a strong hold on the tablet market. Apple iPads are dominating the market and Microsoft has intelligently priced the Surface tablet so that it falls into premium tablets category, posing a threat to iPad.
 
Android tablets have suffered from platform fragmentation but Microsoft has a rich & mature environment for the third party developers, which will always favor its tablet devices.
 
We know that Windows still remains the enterprise favorite platform and Microsoft shares a reputation with businesses. Therefore, chances are high that Surface tablets will get an overwhelming market response, provided they meet and even exceed the expectations set by Apple iPad.
 
This article is posted by Copper Mobile which is known as one of the top apps developer. With Company Headquarters in Dallas, Copper Mobile has its offices in various other locations. The company has created its niche in the field of enterprise app development and is an eminent iphone Developer in Austin and App development company in Delhi NCR.

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